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A1- GLOBAL BILLINGS RANKINGS - DEFINITIVE 2008

Report Name

Global Billings Rankings 2008 - Definitive

Date of release

July 2009



Contents

Part 1- Overall Activity Billings

Part 2 - Structure of the Overall Activity Billings and Methodology

Part 3 - Individual Billings Rankings by Country (51)
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Introduction


Part 1 n n Overall Activity Billings 2008 (45p)

Chapter 1 - Overall Activity Billings: key findings
!!!!!!!!!!!!!!!!!!Five zones (Global / Americas / Top 5 Europe / Other Europe / Asia Pacific ) and 16 key countries

Chapter 2 - Other point of analysis (to be published in the following weeks)

Chapter 3 - Overall Activity Billings in 51 countries (Table 7) (51 one-page tables)

Chapter 4 - Overall Activity Billings in 15 regions including 51 countries (15 panoramas)



Part 2 n n Structure of the Overall Activity Billings and Methodology

Chapter 5 - Diversified Services staff numbers in the top 16 countries (Table 31) (16 pages)

Chapter 6 - Buying Billings by groups & by network (Table 2) in 51 countries (51 pages)

Chapter 7 - Q&A regarding the buying billings methodology (to be published in the following weeks)

Chapter 8 - Methodology details in 50 countries (to be revised in the following weeks)
Part 3 n n Individual Billings Rankings by Country (322 pages)

!Each folder includes:
!!!!!!!!!!!!!!!!!!!! !!- Structure of the industry by group, network, agency brand, sub-brands.
!!!!!!!!!!!!!!!!!!!!! !- Overall Activity billings Table 7a (cf chapter 3)
!!!!!!!!!!!!!!!!!!!!!! - Diversified Services staff Table 31 (cf chapter 5) in the top 16 countries only
!!!!!!!!!!!!!!!!!!!!!! - Buying Billings by agency brand Table 1 & by groups of network Table 2 (cf chapter 6)
!!!!!!!!!!!!!!!!!!!!!! - Methodology (to be revised in the following weeks)
AMERICAS
1-USA July 31-09
2-Canada July 31-09


LATAM
3-Mexico July 31-09
5-Argentina July 31-09
6-Chile July 31-09
7- Colombia July 31-09
8- Venezuela July 31-09
9- Puerto Rico July 31-09


EMEA Top Five
11-UK July 31-09
12-Germany July 31-09
13-France July 31-09
14-Italy July 31-09
15-Spain July 31-09
WESTERN EUROPE
16-Netherlands July 31-09
17-Belgium July 31-09
18-Ireland July 31-09
19-Portugal July 31-09
20-Greece July 31-09
22-Switzerland July 31-09



NORDICS / BALTICS
24-Denmark July 31-09
25-Sweden July 31-09
26-Norway July 31-09
27-Finland July 31-09
28-Estonia
29- Latvia
30- Lettonia
28-30-Pan-Baltics July 31-09
(Estonia, Latvia, Lettonia)

CENTRAL & EAST EUROPE
21-Austria July 31-09
31-Poland July 31-09
32-Czech Rep July 31-09
33-Slovakia Jan 11-2010
34-Hungary July 31-09
35-Slovenia July 31-09
36-Croatia July 31-09
39-Romania July 31-09
40- Bulgaria July 31-09
42-Russia July 31-09
44-Turkey July 31-09
46-Israel July 31-09
47-48-MIDDLE EAST July 31-09
(MENA)
50-South Africa July 31-09
SOUTH ASIA - INDIA
51-India July 31-09
52-Singapore July 31-09
53-Malaysia July 31-09
54-Thailand July 31-09
55-Philippines July 31-09
56-Indonesia July 31-09


NORTH ASIA - CHINA
58-Hong Kong July 31-09
59-China July 31-09
60-Taiwan July 31-09
62-Japan July 31-09


PACIFIC
63-Australia July 31-09
64-New Zealand July 31-09

COMMENTS AND QUESTIONS
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